Sun, 03 Apr 2022 11:03:45 +0000
Massive producer of USA-driven sports collectibles, Fanatics, has teamed up with the world’s largest wrestling organization, the WWE. Together they will build a grand portfolio of amazing wrestling-themed artefacts to appeal to even the most ardent of fans.
The new deal will see Fanatics manage a whole raft of wrestling-themed merchandise. This will include a flagship series of incredible sports-themed trading cards featuring iconic man-o-man action, as well as physical wearables and replica championship trophies.
World Wrestling Entertainment recently launched its own NFT marketplace, Moonsault. So, the timely arrival of the Fanatics partnership will provide a host of NFT content to support it. Initially it will be through trading cards, however, further digital content will likely fill its shelves.
Excited to announce our new wide-ranging partnership with @wwe that incorporates many parts of our expanded digital sports platform. Read more here and get excited for #wrestlemania this weekend! pic.twitter.com/QYB8fmDQbR
— Fanatics (@Fanatics) March 28, 2022
Fanatics represents one of the largest providers of collectibles throughout the USA sporting sphere, distributing both digital and physical content for industry favourites such as NBA, MLB, MLS, and NFL. Now adding WWE to its long list of three letter acronyms.
Fanatics most notably acquired the Topps brand earlier this year. A firm with a long history supporting sporting organizations with bespoke trading cards, and a logo that will adorn the new wave of WWE-themed tokens heading long into the future.
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